Blog
Prioritizing CRO insights: building a data-driven conversion roadmap focused on audits and performance.
Improving the conversion rate of an online store relies neither on intuition nor on piling up ideas. An effective CRO strategy is grounded in data analysis, a deep understanding of user behavior, and a clear prioritization of high-impact actions. In this article, we explain how to turn CRO insights drawn from analytics data, user journey audits, and testing into a measurable conversion roadmap, aligned with business objectives and focused on performance.
How to choose a Shopify agency in Quebec: A complete guide for businesses
You have an online store on a CMS like Shopify or you're using WooCommerce on WordPress , but the results aren't there. Your products aren't selling as expected. Your website lacks a smooth user experience. And most importantly, you're wasting a lot of time managing everything without strategic guidance. It's difficult to scale a business when you're bogged down in day-to-day operations.
Beyond Points: Creative Ways Brands Are Rewarding Loyalty in 2025
The age of transactional loyalty is over. In 2025, customer loyalty has become one of the most powerful growth levers in eCommerce. A mix of emotional connection, meaningful relationships, and smart retention strategy.
Maze becomes a Shopify Select Partner: a recognition that speaks volumes
As we write this, we've just learned that Maze is officially recognized as a Shopify Select Partner , and we're incredibly excited to share this news with you. For a bit of background, this has been on our vision board for about three years, and we've been working towards achieving this recognition.