Shopify Bundles: The Best Apps to Boost Your Sales

Bundling multiple products into a combo deal is a simple yet highly effective strategy for any Shopify store. Bundling helps increase average order value, boost conversions, and simplify the customer journey.

And good news: Shopify now offers Shopify Bundles, a free app integrated directly into the platform. But it's not the only app to consider. Here's how to take advantage of bundling and the best bundle apps on the Shopify App Store to maximize your results.

What is a bundling application?

A bundling application (or “bundle app”) allows you to create sets of products sold together at a competitive price.

It is a simple eCommerce solution for offering combined offers with discounts, rebates, or special pricing.

In practice:

A customer can purchase a shampoo and conditioner duo, while enjoying a volume discount.

Main advantages:

Increases average order value
Optimizes the SEO of your catalog
Drives cross-selling and product discovery, without increasing the number of skus
Improves customer satisfaction with offers perceived as more generous
Facilitates inventory and pricing management

The result: higher-paying orders and an optimized customer experience.

How to create the perfect bundle?

The secret to a successful bundle is the right product mix. Avoid grouping everything together haphazardly: choose items that naturally complement each other or increase the perceived value of the basket. For example, a facial cleanser pairs well with a moisturizer, or a coffee with a reusable mug. Also think about your typical customer: what would they buy together without hesitation? The best bundles are those that meet a complete need or create a “wow” effect thanks to a small visible saving. Finally, analyze your Shopify data: your frequently purchased products together are often your best candidates for a profitable bundle.

Why Bundling Boosts Conversions on Shopify

Shopify merchants who use bundling apps often report:

A 20 to 30% increase in the average value per order
Better conversion on product pages
Fewer shopping cart abandonments
Increased customer loyalty

Bundling transforms your product catalog into a dynamic conversion and promotion engine. And when your customers perceive better value, they buy more and return more often.

Shopify Bundles: The official, free app

Shopify Bundles is the official Shopify app. It's 100% integrated into your admin, so there's no need to add code or complicated external extensions.

Key Features:

Creation of fixed or customizable bundles
Real-time stock management for each product in the bundle
Automatic application of discounts or bundle prices
Full compatibility with Shopify Checkout

Benefits :

Free app developed directly by Shopify
Simple interface, no dependency on a third-party app
Excellent support via Shopify Help Center
Ideal for testing bundling without initial investment

Boundaries :

Less visual customization
Few advanced features (progressive discounts, detailed analytics, etc.)
If you have multiple warehouses, it can become very complicated to manage.

Our Maze Review: Shopify Bundles is the best entry point for stores that want to test combinations without adding management overhead.

Simple Bundles: The Canadian Alternative That Stands Out

Developed in Canada, Simple Bundles is one of the highest-rated apps (+500 reviews // avg. 4.9) on the Shopify App Store.

It offers a seamless and intuitive experience, perfect for Shopify merchants who want to go beyond Shopify Bundles.

Highlights:

Full integration with Shopify (inventory, pricing, products)
Creation of personalized kits, gift boxes or dynamic bundles
Automatic synchronization of stocks and product variants
Compatible with shipping apps and inventory systems
Clear interface and responsive customer support

Pricing:

Free plan available, then paid options starting around $25/month depending on sales volume and features.

In summary:

👉 Simple Bundles combines the flexibility of a third-party app with the stability of Shopify.

And as a bonus, it's a local and reliable solution, backed by excellent merchant reviews.

Other popular bundling apps on Shopify

While Shopify Bundles and Simple Bundles cover most of your needs, some third-party apps offer more advanced options for stores that want to test different types of bundles and maximize their sales.

Bundler – Product Bundles (+1000 reviews // avg. 4.9)

Pricing: Free plan available, then paid options starting around $7.50/month
Key features: creation of fixed or automatic bundles, personalized discounts, combined offers on product pages or in the shopping cart
Pros: Simple interface, quick installation, and excellent compatibility with most Shopify themes
Why we like it: Bundler is a very versatile app, perfect for small stores that want to increase their average basket value without complicating their management.

Bonus: it offers performance reports to track the sales generated by each offer, an asset for adjusting your strategy in real time.

FBP – Fast Bundle Product (+1500 reviews // avg. 5)

Pricing: Free plan available, then paid plans starting at $14.99/month
Key features: dynamic pack creation, real-time inventory management, and seamless integration with Shopify Checkout
Pros: Multilingual support (perfect for bilingual Canadian stores), clear dashboard, and flexible pricing options
Why we love it: FBP is designed for Shopify merchants who want to offer personalized shopping experiences, like “pick your own combo” or seasonal offers.

It stands out above all for its speed of installation and its technical stability, even in high-traffic stores.

Maze Tip: If you want to keep things simple and efficient, Bundler is a great place to start. But if you're looking for more flexibility, customizable offerings, and seamless product volume management, FBP Fast Bundle Product is an alternative worth checking out.

How to Choose the Right Bundling App for Your Shopify Store

Before installing an app, take a moment to assess your needs:

Do you want fixed or customizable bundles?
What is the size of your product catalog and your sales volume?
Do you need performance tracking (sales, conversions, discounts applied)?
Do you prefer a free app or a monthly fee with more options?

Maze Tip: Start with Shopify Bundles to validate your strategy. Then upgrade to Simple Bundles if you want more control, flexibility, and Canadian support.

Bundling Apps FAQ

→ Are Shopify Bundles free?

Yes, it is included in all Shopify plans at no additional cost.

→ What is the difference between Shopify Bundles and Simple Bundles?

Shopify Bundles is simple, free, and integrated.

Simple Bundles offers more customization, better inventory management, and advanced sales statistics.

→ Can I offer automatic discounts?

Yes. Most apps allow you to create dynamic price offers, volume discounts, or promotions.

→ Are these apps slowing down my store?

No, as long as you use official apps that are compatible with your Shopify theme.

In summary

Product bundling is one of the most powerful levers for increasing your sales and improving the perceived value of your offers.

With apps like Shopify Bundles and Simple Bundles, you can create more engaging shopping experiences while maintaining seamless inventory and pricing management.

Shopify Bundles → Simple, free, perfect for getting started
Simple Bundles → Canadian, powerful and ideal for growing stores

Maze, Shopify experts

Need help configuring your bundles, optimizing your product pages, or creating offers that convert?

Maze helps Shopify brands turn their ideas into real sales.