Blog
Shopify Collabs: The Complete Guide to Launching Your Influencer and Affiliate Program Directly on Shopify
Where most businesses hesitate to get started due to lack of time or structure, Shopify has released an application directly integrated into its platform, which allows you to centralize all the steps: search for creators, send gifts, track commissions, analyze revenue, and more.
Unified Commerce: Structure Your eCommerce Platform for Sustainable Growth
Unified commerce is no longer a luxury; it's a necessity for businesses looking to deliver a seamless customer experience, centralize data, and better manage their sales channels. This article explains how a unified platform can align your systems, streamline operations, and streamline your growth. You'll discover the tangible benefits for your teams and customers, as well as the steps to successfully complete your digital transformation—with Maze as your strategic partner.
Accelerate your digital shift with Investissements Québec’s ESSOR program
This program aims to support Quebec SMEs that wish to initiate or accelerate their digital transformation, improve their productivity, or strengthen their capacity for innovation. The ESSOR program supports digital projects, investment plans, digital diagnostics, and the implementation of concrete solutions within Quebec businesses.
Understanding your users to better retain them: between data, design and emotion
Retaining all visitors is a costly illusion. The temptation is great to want to optimize for "everyone." But the reality is that the majority of a site's users are neither profitable, nor interested, nor likely to return. However, a small portion of them—sometimes 10 to 20%—generate the bulk of the value. These are the profiles that must be identified and understood.