Cappco
WordPress to Shopify Migration & Brand Identity
With a range of over 10,000 products from renowned brands such as Dewalt, Makita and Stanley Black & Decker, Cappco faced a major challenge: efficiently managing such a vast catalogue while providing a smooth and intuitive user experience. Their current WordPress site lacked the flexibility to meet the requirements of a high-performance transactional site, making migration a must.
- Design UX/UI
- Développement web
- Stratégie eCommerce
- Rédaction de contenus SEO
- Identité visuelle
Solution
To address these challenges, we undertook the migration of Cappco’s site to Shopify, a platform capable of supporting such a large catalog. In collaboration with their suppliers, we integrated their DAM system (Salsify and Bynder) to quickly extract and synchronize product data. A custom application was also developed to facilitate import and ensure a perfect match between images and product sheets. The result: an intuitive and optimized navigation, ready to meet the expectations of professionals in the sector.