Kinney Block

Shopify UX Optimizations & Klaviyo

Shopify
Klaviyo

Based in Los Angeles and inspired by California architecture, Kinney Block offers high-end decorative bricks. Despite their top-quality products and strong aesthetic, they faced a challenge: how to showcase their collection in an engaging and effective way? Led by designer Talia Laconi (Carbon & Bone), every detail was thoughtfully curated to match their sophisticated vision.

  • Stratégie marketing
  • Stratégie eCommerce
  • Développement web
  • Email marketing
  • Design UX/UI

Solution

We worked closely with Kinney Block to optimize their Shopify site and Klaviyo marketing. Advanced features like a surface calculator, minimum/maximum purchase rules, and back-in-stock alerts were added to improve the buying experience. We also supported the launch of their B2B program for industry professionals, ensuring a consistent and effective digital strategy.