Looky
Emailing strategy
Shopify Plus
Klaviyo
With a rich database, multiple active automation flows and a steady cadence of newsletters delivered monthly, Looky recognized the importance of conducting a comprehensive evaluation of their email marketing strategy. The aim was to identify opportunities for improvement and optimization in order to increase the effectiveness of their email communications, further engage their audience and maximize the ROI of their campaigns.
- Email marketing
- Marketing Strategy
- Strategic audit
Solution
Our team undertook a detailed performance analysis of the various automated feeds and newsletters sent, focusing not only on the results achieved, but also on the technical aspects of emailing. Special attention was paid to every detail to ensure that all components were working optimally.